STAFF: Haru
instagram:haru_02018
Hello! It’s Haru, the clothing geek!
I took some time off recently
and finally finished playing "Resident Evil: Requiem"!!
I played it little by little on my days off,
and I finally cleared it, haha.
I’d love to play through it a few more times
if I could,
but time is limited, so I’ll try to play it again
if I can find the time!
On top of that, I went to see the "Sound! Euphonium"
movie yesterday, so
my emotions were quite stirred up and I was feeling
a bit sentimental, haha.
I’ve veered off topic into my nerdy hobbies during my time off,
but now, I’d like to get back to being a clothing geek and
talk to you all tonight.
The item I’m introducing today is
the collaboration T-shirt that launches tomorrow...
Let’s get right into it.
blurhmsROOTSTOCK
-Joy Division by blurhmsROOTSTOCK-
col.Ivory
col.InkBlack
A collaboration item between
blurhmsROOTSTOCK and the world-renowned
British rock band,
Joy Division.
I’m not very knowledgeable
about rock bands myself,
but there was a time I wanted to try wearing
band T-shirts.
It looked desperately bad on me, so I gave up immediately, haha.
Rather than being an impactful
band T-shirt with flashy designs,
this is something you can enjoy daily as fashion,
thanks to blurhmsROOTSTOCK’s focus
on the everyday.
Joy Division, who were active from the late 70s to early 80s,
have continued to exert a strong influence to this day
due to their music as well as their unique expression
that embraces stillness and negative space;
this lineup was produced with respect
for such a band.
Produced starting from empathy toward
the atmosphere Joy Division possesses,
this is not just a citation of their graphics,
but an expression of the tension found
within restraint.
Focusing on how to incorporate
the strength conveyed through negative space
into everyday life as blurhmsROOTSTOCK—that is what
went into completing this T-shirt.
Without being overly decorative,
it is reduced into a form that functions
naturally and flatly in daily life.
It has been finished as a unique
collaboration item where blurhmsROOTSTOCK
expresses Joy Division's artistry
through their own medium!
The design that sign will be carrying
for this collaboration
is based on their 1979 debut album,
『Unknown Pleasures』.
It is a design that reverses the iconic
graphic from 『Unknown Pleasures』.
By adding a new perspective while preserving
the serenity and negative space of the original,
you can sense both a visual subversion
and the reinterpretation perceived
by blurhmsROOTSTOCK.
Also, when compared to our standard logo tees,
the fabric feels plump, soft, and so comfortable
that you can tell just by touching it.
It uses a high-gauge jersey knit
made from thick-count yarn.
This is ROOTSTOCK—a line proposed by blurhms,
the fabric specialists, with an even sharper
focus on the everyday.
It remains basic without ever leaving
the framework of daily life, yet
it makes you truly feel the attention to detail
that turns those days into something "special."
That’s not all.
The logo print on this item is designed
to change after washing and wearing,
making it what vintage enthusiasts
might call prone to "cracking," which is also part of its charm.
Cracking is one of the true charms
of a vintage T-shirt.
No two look exactly alike,
and it is profound because the wearer's own
story (life) is reflected in it.
Additionally, with the Inkblack version, you can also
enjoy the "fade" (how the color washes out),
so even though it’s a new arrival,
there is the fun of creating your very own "one-of-a-kind" piece.
blurhms doesn't let this end as just
a simple collaboration item.
It is a specialist item packed with elements
that will get any clothing lover excited.
Delivery starts tomorrow, 4/29 (Wed) at 13:00!
Be sure not to miss out!!