My Fashion Fool Diary EP. 52

僕の服バカ日記 EP.
52

STAFF: Haru
instagram:haru_02018


Hello! I'm Haru, a fashion geek!!


When I'm deciding which item to write about
for the blog,

I always take a close look at our displays to weigh my options,

and one item really caught my eye.



It's this coat.

Although I've introduced it on the blog before,
I realized I hadn't covered this brand's version yet.


That makes sense, as this coat

is a classic that comes back every year;
it’s so familiar to me that I actually felt like I’d written about it already.


And it's an item I find myself
desperately wanting every single year.


That item is...


blurhmsROOTSTOCK
-Wool Felton Duffle Coat-



A duffle coat that has continued to be released
while receiving updates each season.


Unlike blurhms,
"blurhmsROOTSTOCK" is a basic line

that offers standard items designed to
add a touch of quality to your everyday life.



As the face of the ROOTSTOCK autumn/winter season,
this duffle coat is released every year.

While it is basic,
its atmosphere is filled with grace,

truly embodying the brand’s
ideal.


Some of our customers bought one in their student days
and still use it now that they are working professionals;
it really is something you can enjoy for a long time.



In reality, this item is

updated every season,

but in a good way, it’s great because you can wear it casually
without worrying about trends.



I’m drawn to oversized coats and items packed with military details, but

it's common for fashion lovers to be swayed
by their current mood or passing trends.


However, ROOTSTOCK focuses on "daily life,"

creating not just the design, but also the fabric from scratch.

Because they know exactly what it takes
to ensure the wearer can use it for a long time without getting bored,

you can enjoy it regardless of your age or the era.



Originally, duffle coats were used by the British Navy,
so you often see them in vintage shops,

but they can feel heavy, frumpy,
and difficult to manage.



But precisely because we admire that ruggedness
and the volume of the fabric,

and want to give it a try,

is why we are so attracted to
the ROOTSTOCK duffle coat.



The melton fabric, made using lamb's wool,
is a heavy-ounce, tightly woven material with a slightly longer pile.


It has excellent heat retention and moisture absorption,
offering a soft, fluffy touch and a lightweight feel—

a truly comfortable piece.

The distinct presence of the duffle coat’s toggles
doesn't get in the way;



rather, it seems to bring the volume
together perfectly.


Many people look for that one "good" coat,
but the definition of a "good coat"
is different for everyone.


However, if you want a coat that you can use for "many years,"
this duffle coat is a must-see!

Back to blog